The Audi E7X, the intelligent performance flagship SUV of the AUDI brand, surpassed 4,000 deliveries in its first month on the market, ranking among the top three all-electric SUVs in the RMB 300,000 segment in June. The strong performance marks the Audi E7X’s successful entry into China’s mainstream new energy vehicle market and reflects broad recognition from both customers and the market.
Order data shows that more than 90% of Audi E7X customers are replacing or adding a vehicle, with 57% previously owning German automotive brands. These customers remain committed to the precise handling and driving quality associated with German engineering while also seeking advanced intelligent mobility experiences. By combining Audi’s century-long expertise in vehicle dynamics with China’s leading intelligent electric technologies, the Audi E7X precisely meets both demands. It not only fills a gap in the market but also further strengthens the brand’s distinctive competitive advantage in the premium new energy vehicle segment.
Audi’s signature driving performance is a key factor behind customers’ purchasing decisions. quattro variants account for more than 60% of all orders, while the Pioneer quattro version alone represents 55%, demonstrating strong customer recognition of Audi’s motorsport DNA and quattro all-wheel-drive technology.
As the second model from the AUDI brand, the Audi E7X fully inherits Audi’s century-long expertise in vehicle dynamics. Supported by an all-aluminum chassis and the quattro intelligent all-wheel-drive system, it accelerates from 0 to 100 km/h in a class-leading 3.9 seconds. Continental air suspension, a ZF CDC continuously variable damping system and a bidirectional rear-wheel steering system with an angle of up to 14 degrees further enhance its dynamic performance.
The vehicle was extensively developed and calibrated by Audi’s leading vehicle dynamics team over two winters and two summers across five locations in China and Europe, delivering composed, track-inspired handling in a wide range of driving conditions.
Building on its outstanding driving capabilities, the Audi E7X has been comprehensively upgraded in intelligence and comfort to meet the needs of Chinese customers. It is equipped with Momenta’s reinforcement-learning large model, delivering an assisted driving experience that ranks among the industry’s best.
The Audi Intelligent Lounge cabin also makes its China debut in the E7X. An upgraded Audi Assistant, zero-gravity seats and the Bose Performance premium audio-visual system create an all-scenario luxury mobile space that combines intelligent convenience with premium comfort. The vehicle has also received the world’s first OEKO-TEX certification for a full cabin meeting maternal and infant health standards.
In terms of battery and electric powertrain technology, every Audi E7X is equipped with high-performance CATL battery cells. Its industry-first 109-kWh battery pack provides a range of up to 751 kilometers, while the standard 900-volt high-voltage fast-charging architecture supports 4C charging, fundamentally easing customers’ range concerns.
Designed for premium business travel, the Audi E7X Flagship quattro sets a new benchmark with a fully equipped flagship specification. As the only four-seat SUV in its class, it features 22-inch sport wheels and Brembo performance brake calipers.
Exclusive upgrades include dual zero-gravity rear seats with an enhanced audio experience and an intelligent starlight diamond roof. Together with a 13-screen interconnected display system, these features create a first-class, pressure-free rear-cabin experience that brings flagship performance and luxury to a new level.
The Audi E7X “10,000 Deliveries Across 100 Cities" campaign is currently taking place nationwide. Looking ahead, the AUDI brand will remain customer-focused, accelerate its intelligent technology development and continue to create premium electric mobility experiences that exceed the expectations of Chinese consumers.
